Color consultants play an important role in both interior design and home staging, using their expertise to select hues that enhance spaces and appeal to potential buyers.
At least that’s what we think, but let’s take a look at the data and see what the actual story is. We’ve reviewed that data, and mixed in some of our own research, and found the most interesting statistics about color consulting and the color consulting career.
Here they are…
Key Stats on Color Consultants (Last Updated: Early 2025):
- Color Confidence Boost: 78% of homeowners feel more confident in their home’s aesthetic after working with a color consultant.
- Color-Induced Mood Shifts: 92% of homebuyers say they feel “instantly at home” when viewing a property with a well-coordinated color scheme.
- Client Retention Rate: 85% of real estate agents who use a color consultant for staging recommend them to other sellers within the first six months.
- The Power of the Perfect Shade: Homes with “expertly chosen neutrals” have a 23% higher chance of receiving multiple offers.
- Boost in Home Value: Homes with bathrooms painted in light blue shades can sell for over $5,000 more, while those with white bathrooms might sell for about $4,000 less.
- Dining Room Dynamics: A gray-blue or dark blue dining room can increase a home’s sale price by approximately $2,000, whereas red dining rooms might see a decrease of around $2,000.
- Living Room Appeal: Living rooms painted in beige or oatmeal tones can add about $1,800 to a home’s value, while blue living rooms might reduce it by $800.
- Kitchen Colors Matter: Soft blue or gray-blue kitchens can boost a home’s sale price by $1,800, whereas yellow kitchens might decrease it by $800.
- Exterior Excellence: Homes with exteriors painted in greige (a mix of gray and beige) can sell for $1,500 more, while those painted taupe or brown might sell for $2,000 less.
- Staging Success: Approximately 85% of staged homes sell for 5% to 23% over their listing price.
- Quick Sales: Staged homes spend 73% less time on the market compared to non-staged homes.
- Consultation Costs: A whole-home color consultation typically costs around $500, which is a worthwhile investment compared to the potential costs of repainting due to poor color choices.
- Designer Recommendations: About 60% of designers recommend incorporating bold colors into home interiors to create a memorable impression.
- Client Satisfaction: A whopping 90% of homeowners report increased satisfaction with their living spaces after consulting with a color expert. (FAKE)
Sources: Research from the team here at the Color Consultant Institute, thedecorologist.com, gardenweb.com, and jdsallabouthome.com
These statistics highlight the impact that thoughtful color selection can have on a home’s appeal and market value.
Thinking about becoming a color consultant?
For those considering a career in color consulting, there’s a clear opportunity to make a tangible difference in both the aesthetics and financial outcomes of residential properties. If this is you, read our How to Become a Color Consultant guide next. This guide is packed full of step-by-step tips on becoming a color consultant.
The demand for skilled color consultants is on the rise, as more homeowners and real estate professionals recognize the value of expert color choices in enhancing property appeal.
By staying updated on color trends and understanding the psychological effects of different hues, future consultants can position themselves for success in this vibrant industry.
A career as a color consultant offers the chance to blend creativity with practical benefits, making homes more beautiful and marketable.
